Guiltless by Shayne Vegan Desserts

 – Fractional CEO/COO – 2 years  Transformed a concept into a successful D2C e-commerce vegan desserts snack brand, launching 2 products and 5 flavor SKUs. Reduced COGS by 30%, improved product formulations, and built an optimized e-commerce fulfillment and 3PL strategy.  Created financial models and investor decks, securing funding and national press coverage.  Services: Product […]